Blog: April 2018

Great ice-cream written in the label

Published on 18 April 2018 | Category: no category

Our craft products are born from an art combining the skill of master ice-cream makers, continuous research and a tradition cultivated and handed down from generation to generation. Communicating how we work, the choices we makes and the procedures we follow that lead to making quality ice-cream and pastries is essential in our sector.

In the last decade in particular, the awareness and knowledge of consumers regarding exactly what they eat and the range of foods available to purchase have increased significantly. Information available to all non-experts is communicated through an instrument that has undergone significant changes during its evolution, becoming ever more exhaustive and full of interesting data: the product label.

A food label has the task of telling the story of the product from its beginnings on. In reading it, in addition to the product name, we can identify its ingredients and relevant quantities, any allergens, nutritional values, storage and use information, provenance, expiry date, and more. It is therefore much like an identity card.

label-galatea

Food labelling is currently regulated at a European level by the provisions of EU Regulation 1169/2011, which has simplified and superseded many previous laws and regulations. Francesca Trainotti, from our quality office, explains the evolution of the process leading to this new legislative achievement, “Before there were many national laws relating to specific categories or themes. The current regulation standardizes legislation across the European Community with the objective of protecting the final consumer. Galatea has always been committed to fully complying with the legislation by adapting our recipes accordingly”.

The label is the perfect ally of the purchaser, but also of the producer, by stating all the characteristics of the product, without leaving any room for doubt. Its fundamental purpose is to provide information clearly and exhaustively, facilitating a totally informed and safe purchase. At Galatea, from the very beginning, we have actively supported and promoted transparency in everything we do, even way before the guidelines and mandatory regulations were introduced and became as detailed as they are today. We consider it a simple act of honesty towards those who choose to place their trust in us and a clear statement of the fact that there is absolutely nothing to hide in what we do. For this reason, in 2006, we were one of the very first to adopt ‘clean labels’, making all useful data easily understandable and eliminating the use of ambiguous terms.

A readable label facilitates the choice of the right food for the well-being of the consumer. It also helps master ice-cream and pastry makers create a relationship of trust with the consumer and maintain perfect regulatory compliance. In order to promote labelling best practices and knowledge, Galatea has made a series of courses available to all food sector operators, in order to analyze the current legislation and learn all the necessary tools for mastering its full practical application.

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Colour that is so good to eat

Published on 9 April 2018 | Category: no category

That what we eat influences the way we feel is well-known. If we feed ourselves well, our bodies respond better and our minds too, as an added benefit to the pleasure that food gives. The concept is summarized excellently in the Latin phrase ‘mens sana in corpore sano’, meaning ‘a healthy mind in a healthy body’. Certain foods, such as chocolate, are even able to directly stimulate serotonin, known as the ‘happiness hormone’.

However, the relationship between the psyche and food goes well beyond mechanisms that work through taste buds, so much so that food has become increasingly the protagonist in advanced psychological studies. Indeed, every human being has a multisensory approach to foodstuffs that populate his or her table, demonstrating preferences for some over others even before tasting. As a dish is presented to the eye, it already influences the sensation of taste yet to be savoured, since your eyes send a positive impulse to the brain that anticipates your perception of the taste. And not only: it appears that senses aroused by culinary experiences can awaken deep memories relating to our lives unconsciously crystallized in aromas, flavours and images. An important role in this perspective is played by colour. From childhood, we are instinctively attracted to, or, on the other hand, repulsed by the colour of what we are about to eat. Colour gives us information that we internalize and associate for the long-term. So, when a red apple turns brown, something immediately tells us that its flavour will not be particularly pleasant or that its qualities have been tarnished.

In recent years, ever-increasing attention has been paid to the presentation of dishes, and colour theory applied to the culinary world gains ever more traction both in the marketing sector and in psychological research.

We at Galatea have always paid close attention to the colour values ​​of our products, consciously choosing, first of all, to avoid all artificial colourings and synthetic substances that can negatively affect the activity and attention of people, especially of children. In 2011, we gave birth to one of our flagship products, Spirulì®, an only natural colouring for creating blue-coloured craft ice-cream, irresistible for adults and children alike, and healthy and extremely inviting aesthetically. This year was the turn of another great achievement, the fruit of research in line with our company’s 360° well-being oriented philosophy: Menta Piemontina mint paste. From high quality GMO-free raw material derived from two plants with just the right colour, one blue and one yellow, we were able to bring new life to one of the most popular ice creams, combining the pleasant taste of minty freshness with the intense green that we have always associated with the flavour since childhood. Like all our preparations, it is easy to use, respects the environment and makes sure that every craft ice-cream maker can win over every customer!

Menta Piemontina mint paste - Galatea

If you are curious to know a little more about the idea that gave rise to this preparation, go on and read the article dedicated to us in BiMag magazine.

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